More on the "blink "
5 - Paul van riper's big victory - about a general retired from vietnam war. who has the gifted sense of ad-hoc situation during war. he defeated the opponent side which has very affluent information about everything in the war. Yet, the information seems to be too overloading to digest even with a "expert system" computer .
Another example is the cook hospital in chicago. the use of computer recognition problem mine the rule - found three criterias are the most relevant to critical cardio problem when the patients have chest pain. Text processing on one side of the brain can over-shadow the functionality of the other side of the brain that manage image. So it is good to break down the task separately.
6 - Kenna's dilemma - the right and worng way to ask people what they want.
--> pepsi challege with short sip is different from long drink time. package is many ways important.
--> why disney mickey has glove.. otherwise no one loves him with the claw out .
--> aeron chair -- the allen chair. - when the product is revolutionary.. can not rely on history data.
-- with really really a lot of experience. might be able to expose the locked door..
what a reverse statment to make. -- when it is working, attribute it to inner locked door. and always has a way to explain the other method was mimicking the "behind locked door" ..
7 - Seven seconds in bronx -
- killed of one innocent immigrant because of multiple
- lack of time can be the reason of missing "blicnk"
In short - the book does not have a stand. it discuss but it is unable to give any conclusion.
8 - Listening with your eyes -
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